The global scene is constantly changing, with new opportunities and challenges every day. You’ll want to stay in the know and we’re here to help. Enjoy Globig’s weekly curation of insights on how to expand your business, locally and globally. Based on your feedback, we’re going to be including more content directly focused on expanding into new markets: insider knowledge on marketing, sales, demand generation, strategy, regulations, and more. Let us know what you think at editor@globig.co.
GLOBAL
The Power Nap Is A Productivity Superpower. Fortunately, It’s One You Can Learn
Via Inc.: Sometimes the best way to be more productive is to do nothing. Here’s how you can. Read More
Name Your Brand With A Global Audience In Mind
Via Harvard Business Review: Five tips for positioning yourself in international markets. Read More
You Can Get Focused (Hint: Put Down That Phone)
Via The New York Times: The average person’s mind wanders nearly half the time. Here’s how to pull it back to attention. Read More
STRATEGY
Four Reasons Why Focusing On Community Is Your Best Marketing Strategy
Via Entrepreneur: Binance co-founder breaks down the driving force behind building out a world-renowned digital-assets exchange. Read More
Building A Successful Digital Transformation Strategy
Via ITPro Today: This ebook outlines the challenges and benefits of today’s digital transformation culture. Read More
AUTOMATION
Pandemic Accelerates Automation Across The US
Via Nearshore Americas: The COVID-19 pandemic “is forcing many American businesses to embrace automation,” according to the Federal Reserve Bank of Philadelphia. Read More
How Leaders Can Prepare For The Business Impact Of Automation And AI
Via Information Age: Consulting leader discusses how business leaders can prepare for the impact of automation and AI. Read More
DEMAND GEN
Fourteen Tips To Better Align Sales Ad Marketing Teams
Via Forbes: Alignment of sales and marketing teams can help ensure that companies are meeting the needs of current and potential clients. Read More
Three Reasons Marketing Is The New Sales
Via Entrepreneur: Marketing lets you build a relationship with consumers and earn their trust so they want to spend money with you. Read More
ASIA PACIFIC
Nearly One Third Of Asia’s Frontline Workers Face Increased Burnout
Via Asia News Center: Workers in Asia Pacific are facing increased burnout due to lack of separation between work and personal life as well as worry of contracting COVID-19, according to a recent study. Read More
Twelve Action Items Necessary For Chinese Trademarks
Via China Law Blog: A helpful list of the 12 things we most often recommend regarding Chinese trademarks to our clients . Read More
EUROPE + UK
The Return Of Europe’s Largest Beasts
Via The BBC: Bison and wolf populations are reviving in parts of Europe, in an effort to return some of the landscape to wilderness – but these large beasts are not always welcome. Read More
So-Called Hidden Unemployment Is Masking The Jobless Problem In Europe
Via Marketwatch: The jobless rate in Europe is much worse than official numbers suggest. Read More
NORTH AMERICA
Canada Imposes Sanctions On Belarusian President Lukashenko
Via The Wall Street Journal: Canada, along with the UK, imposed sanctions on Belarus President and senior figures in his government, a sign of widening discontent in the West over repression of peaceful protests against his purported victory in a disputed election. Read More
US Borders With Canada And Mexico Will Remain Closed Through October 21 To ‘Slow Spread Of COVID-19’
Neither border closure extension comes as much of a surprise: The US, Canada and Mexico have all seen a rise in cases since August. Read More
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