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Unlocking Global Demand Gen with a Holistic Approach

Unlocking Global Demand Gen with a Holistic Approach

A Global Approach to Demand Gen As marketing professionals, we're always looking for new ways to generate demand for our client’s products and services. With the global marketplace becoming increasingly connected, there's an excellent opportunity to tap into new...

How to Launch a Successful PR Campaign in Germany

How to Launch a Successful PR Campaign in Germany

by Susanne Joehnk You've decided to expand your company into Germany, and now need to design a successful public relations campaign, but where do you start? In Germany, just like in the US, you will need to tell an interesting story and find the right people to spread...

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A Primer on How to do Business With UK Customers

A Primer on How to do Business With UK Customers

Doing business in a new market is an exciting and sometimes challenging prospect. With the rise of ecommerce and with it, a rise in global competition, customer expectations around the world are growing as companies compete for customer loyalty. To be successful in...

[PODCAST] Tips For Working Effectively With International Remote Teams

[PODCAST] Tips For Working Effectively With International Remote Teams

Globig talks to Gabor Puhalla, the co-founder and CEO of profiq, a company that provides high quality software engineering services to innovative Agile software companies with offices in Prague Czech Republic and Silicon Valley. The services trade internationally is...

International Business Culture – How important is that business card?

International Business Culture – How important is that business card?

Have you ever paid attention to how people give each other business cards, especially during business introductions in other countries? I was recently in a situation where I was meeting a number of potential business partners from another country and I paid attention...

Incorporating In The U.S.? Some States Are Better Than Others

Incorporating In The U.S.? Some States Are Better Than Others

Starting or expanding a business in the United States involves a lot of decision making. One of the early decisions involves forming a business entity. You need to quickly decide what type of business entity you will form.  And just as important, you must also decide...

GUEST BLOG: HAS WESTERN EUROPE BECOME FREE OF POLITICAL RISK FOR MNCS?

GUEST BLOG: HAS WESTERN EUROPE BECOME FREE OF POLITICAL RISK FOR MNCS?

The article below, titled Has Western Europe Become Free Of Political Risk For MNCs?, was written by Athanasia Kokkinogeni of Frontier Strategy Group, who graciously allowed Globig to share her entire article. The original article was posted on the Frontier Strategy...

Tips For Working Effectively With International Service Partners

Tips For Working Effectively With International Service Partners

One of the most common, and fastest growing, ways for people to do business around the world is through the exchange of services. Hiring experts such as international IT professionals, database developers, marketing and PR agencies, designers, administrative...

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