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Email Marketing: The Single Opt-In Or Double Opt-In Dilemma (Updated)

Aug 30, 2024

One of the biggest debates surrounding email marketing is whether the single opt-in process or the double opt-in process is better. To many, the decision boils down to this: quantity vs. quality. That is, would you rather have a large marketing list or a quality...

Hot Global Growth: Low Growth World Is Unequal And Unstable – Portugal Business Culture – Top Data Security Tips – UK Pro-Business Government

GLOBIG GLOBAL GROWTH NEWSLETTER The ways to grow locally and globally are constantly changing, with new opportunities and challenges every day. Stay in the know - we're here to help. Enjoy Globig's bi-weekly curation of news and insights on how to build velocity and...

Navigating Sweepstakes and Contests Regulations in Mexico: A Practical Guide for Marketers

Expanding your business into Mexico presents lucrative opportunities, and leveraging contests and sweepstakes can be a powerful marketing strategy to engage with potential customers and gather hard-to-develop prospect leads lists. However, it's imperative to...

Hot Global Growth: Mastering Japanese Business Etiquette – Supercharge Marketing Automation- EU Digital Services Act Impacts All- Combating DEI Backlash

Hot Global Growth: How To Build A Sales Funnel – Microhabits That Fix 80% Of Problems – Belgium Business Etiquette – Take Your e-Commerce Biz Global

Hot Global Growth: Accelerating Europe By Reducing Fragility – Marketing Chiefs Share 2024 Priorities – E-commerce In France – AI To Impact 40% Of Jobs

E-commerce In France: A Market of Sophistication and Opportunity

E-commerce in France is a booming industry, offering lucrative potential for savvy international businesses who want to expand into foreign markets. With 45 million internet users actively shopping online, and 17 million of those shopping daily, it’s a market full of...

Hot Global Growth: Why AI Needs Human Editors – EU Cracks Down On VAT Fraud – OpenAIs Prompt Guide – 2024 Economic Outlook

Hot Global Growth: Tech Remains Economy’s Growth Engine – Japan Biz Etiquette – Stoic Principles For Easier Peaceful Life – MI5 Briefs UK Biz Leaders

Global Expansion Made Simple: Understanding Governance, Regulations and Taxes

Mar 18, 2019

The Critical Global Expansion Checklist - Part #1 In this podcast, we talk about some of the key elements to consider from ‘The Critical Global Expansion Checklist’ by Global Upside and things you’ll want to prepare for and understand before you expand your business...

[Podcast] A Global Outlook For 2018: Trends – Opportunities – Risks By Region From Frontier Strategy Group

Oct 23, 2017

Globig welcomes Richard Leggett, the CEO of Frontier Strategy Group, a leader in providing actionable intelligence on international markets to companies expanding into and operating around the world. In this podcast, we talk about the Global Outlook Report for 2018....

[Podcast] Part 2- Is Generation Z The HR Manager’s Dream Or Nightmare Employee?

Oct 12, 2017

This is Part 2 of a 2-part series on Generation Z, which is a large group of young people coming into the workforce right now and their impact on companies around the world. Our guest is Mary Lemons, the VP of Human Resources Solutions at Global Upside. Global Upside...

[Podcast] How To Effectively Work With The Media In The UK For Publicity

Oct 10, 2017

Our guest for this podcast is Joanna Dodd, the founder of Rochester PR in the UK. With over 25 years experience in PR, Joanna has been working with companies from start-ups to global multinationals, in industries such as food and drink, private equity, major...

Video: International Dignitaries Share Tips On Global Expansion At GetGlobal Expo

Nov 4, 2016

Over the course of two October days in Los Angeles, Globig partnered with the GetGlobal Expo, the premiere international expansion conference in the United States. This inaugural event was highly successful, with a wide array of experienced speakers on a broad...

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Which is better – ABM or Demand Generation?

Sep 16, 2021

Every year you’ll find new and trendy go-to-market approaches being touted by the ‘experts’. Some recent trends have included click funnels, growth hacking, Demand Generation, and ABM, and if done correctly they can work very well. There are no silver bullets and the...

Key Software for an Effective Marketing Tech Stack

Jul 27, 2021

The marketing technology stack (tech stack) is a collection of technologies marketers use to run and expand their marketing ventures. The main use of a tech stack is to ease complex business operations, automate whenever possible, gain deeper insights into prospects and funnels, encourage smart spending, and calculate the effect of marketing campaigns.

10 Types of Email Subject Lines that Increase Open Rates for Demand Generation – Really

Jun 30, 2021

To increase your demand generation email open rates, it's important to understand the psychology behind why people open emails in the first place. At Globig, we’ve been studying and testing neuro-marketing and the psychology of why and how people respond to marketing...

How-To Reduce Risk: Lean Global Expansion is Often the Wisest Approach

Jun 17, 2021

This blog post has been updated from its original publish date. Lean startup is the recognized standard methodology for creating, managing, and growing startups more quickly. The Lean concept was initially introduced by manufacturing companies with an aim to help...

Globig Weekly World Wrap-Up, April 26th, 2021

Apr 26, 2021

Globig Weekly Global Growth NewsletterThe global scene is constantly changing, with new opportunities and challenges every day. You'll want to stay in the know and we're here to help. Enjoy Globig's weekly curation of insights on how to expand your...