THE DEFINITIVE GUIDE TO GLOBAL EXPANSION E-BOOK
Why You Should Expand Globally &
What You Need To Prepare Before Going International
This e-book was written to specifically answer the following common questions about international expansion.
Why should I take my business into new markets?
What do I need to consider and prepare for before jumping into expanding globally?
Once we’ve identified what’s most important for your business when it comes to going global, it’s easier to identify countries that meet your requirements.
In The Global Expansion E-book, you will find over 40 pages of advice and information on international expansion including:
- Why go global? What are the benefits?
- The top 15 internal factors to consider before expanding internationally
- The primary ways to go global and how to evaluate them
- What you’ll need to do to localize digital products
- Tips for internationalizing physical and digital products
- How to conduct product market research
- Tips for going to market
- Factors for evaluating countries: Rule of Law considerations
- Factors for evaluating countries: Voice & Accountability
- Factors for evaluating countries: Control of Corruption
- Factors for evaluating countries: Regulatory Quality
- Factors for evaluating countries: Absence of Violence
- Factors for evaluating countries: Government Effectiveness
- Factors for evaluating countries: Ease of Doing Business
- Advice on employment and HR issues
- Top countries for international expansion