by Anke Corbin | Oct 10, 2017 | Business Culture, Global Marketing, Int'l Marketing, International PR, Podcast, PR, Sales & Marketing, UK, United Kingdom
Our guest for this podcast is Joanna Dodd, the founder of Rochester PR in the UK. With over 25 years experience in PR, Joanna has been working with companies from start-ups to global multinationals, in industries such as food and drink, private equity, major...
by Anke Corbin | Oct 2, 2017 | Business Expansion, Culture, Global, Global HR, Global Marketing, Global Peo, Int'l HR, Int'l Legal, Int'l Marketing, International Expansion, Sales & Marketing
Welcome to #2 in our global ‘What Not To Do’ series, aka #WNTD. Thank you for all of your tips. Please keep them coming by sending yours to editor@globig.co. #WNTD tips from John Windsor, former head of European Marketing, Knight-Ridder Financial 1. Don’t...
by Anke Corbin | Aug 9, 2017 | Asia, Asia Pacific, Business Expansion, Int'l Sales, Podcast, Sales & Marketing
How to Hire and Sell Effectively in Asia Pacific Our guest is Kyle Hegarty. Kyle is with Leadership Nomad under the TSL Group, he has spent over a decade living and working in the Asia Pacific region helping companies expand into new markets and grow their sales. This...
by Anke Corbin | Aug 2, 2017 | Business Etiquette, Business Expansion, Etiquette, Global, Global Marketing, Int'l Marketing, International Expansion, Sales & Marketing
Welcome to Part #3 of our global ‘What Not To Do’ series, aka #WNTD. The fantastic tips keep rolling in. Thank you to all who have sent us your advice. Please keep the tips coming, email yours to editor@globig.co. #WNTD tips from Eric Snethkamp, Global...
by Anke Corbin | Aug 2, 2017 | Business Culture, Business Etiquette, Business Expansion, Etiquette, Global, Global Marketing, Int'l Marketing, International Expansion, Sales & Marketing
Globig provides a lot of advice on best practices and step-by-step guidance on what to do in a market but we wanted to share some tips and advice from entrepreneurs like you who’ve been doing business internationally for years and have made mistakes along the...
by Anke Corbin | Aug 2, 2017 | Business Expansion, Global, Int'l Marketing, International Expansion, Sales & Marketing
Going global can be intimidating and thus many U.S. companies wait too long before taking their products into international markets. This delay allows competitors to gain a significant market advantage, which may limit the U.S. company’s ultimate growth potential and...
