Globig Weekly Global Growth Newsletter

The global scene is constantly changing, with new opportunities and challenges every day. You’ll want to stay in the know and we’re here to help. Enjoy Globig’s weekly curation of insights on how to expand your business, locally and globally.  We’re also including more content directly focused on expanding into new markets: insider knowledge on marketing, sales, demand generation, strategy, regulations, culture and more. Let us know if you have any feedback for us at editor@globig.co.

GLOBAL
Global Business Travel To Grow 21% In 2021, Trade Group Forecasts
Via Reuters, US: Business travel spending is forecast to grow 21% this year worldwide, helped by the rollout of COVID-19 vaccines, but will not recover to pre-pandemic levels until the middle of the decade, a business travel association said on Tuesday. Read More

Software Development Trends In 2021
Via Global Trade Magazine: As you might have already known, 2020 was a year like no other. COVID 19 has in a way forced a lot of companies and organizations to review their digital strategies, and at the same time manage new technical challenges. Read More

The City Of London Is Now At The Mercy Of Brexit’s Tug Of War
Via Bloomberg: Britain’s divorce deal barely touches banking and trading, and Europe is eager to develop its own financial center. Read More

DEMAND GEN
So Your Startup Didn’t Survive 2020. Five Founders Weigh In On What To Do Next
Via Quartz At Work: As startup founders face the prospect of starting over in the new year, how do they know when to throw in the towel? What are their career options afterwards? Read More

Lead Generation Strategies That Work 
Via Built In: Lead generation strategies should be built around the idea of improving potential customers’ understanding of a company’s value proposition, not closing a deal. After all, not every prospect is ready to buy right away. Just ask the marketing leaders we spoke to. Read More

10 Demand Generation Strategies To Grow Your Business
Via G2: Gaining demand isn’t just about having a great product or service. The right tools and proper strategy can help you create an effective demand generation strategy and further drive demand for your products or services Read More
 

SALES
Social Selling: How it Works and 10 Tips To Optimize Your Strategy
Via Business 2 Community: Social media was a pretty big deal in 2020. It was a pretty big deal back in 2010! But now… Read More

6 Tips To Grow Your Business In 2021
Via Forbes: Helpful tips on how to grow and invest in your business in 2021. Read More

Sales Strategy: 6 Ways to Boost Your Sales Process
Via Business 2 Community: A helpful guide to creating an effective sales strategy, successfully managing your sales process, and delivering useful products and valuable services Read More

STRATEGY
Why The First Five Minutes Of A Meeting Shape Its Outcome
Via Strategy + Business: You’ve planned a great gathering for your team. Now it’s time to start it off right. Read More

How To Keep Business Costs Down, While Still Achieving Your Strategic Goals
Via Dynamic Business: Making cuts to costs that are too deep can impact employee and customer satisfaction. Don’t cut costs enough, it can embed inefficiencies into the business or threaten viability. Read More

When To Switch Strategy In A Crisis
Via Harvard Business Review: Researchers ran 60 billion simulations to identify when the risk pays off. Read More
ASIA PACIFIC
Founders Of Asia’s Family-Owned Companies Seek Private Equity Exit
Via Business Standard: Publicly listed family firms in Asia have a market capitalization of more than $5.56 trillion; analysts say change in their ownership could be seismic. Read More

Business Cards Are Going Online In Asia
Via The Economist: But traditionalists miss the feel of paper and ink. Read More

Trade Can Drive A Revived US Strategy In Asia
Via Foreign Policy: After years of neglect under Trump, the region needs fresh attention from Biden. Read More
EUROPE + UK
Brexit: 71 Pages Of Paperwork For 1 Lorry Of Fish
Via BBC News: How new rules on exporting to the European Union have affected a British fishing firm. Read More

UK Immigration Changes: What You Need To Know For 2021
Via Business Tech: The UK’s immigration changes for 2021 introduce a new era of immigration control that subjects both EU and non-EU citizens to the same regulations. Read More

Bank Of England Upbeat On UK Recovery After Vaccine Rollout
Via US News & World Report: The Bank of England has kept its key interest rates unchanged amid rising optimism over the British economy’s near-term prospects in the wake of the rapid rollout of coronavirus vaccines. Read More
 
 NORTH AMERICA
A Single Data Breach Can Ruin A Business, And CEOs Can’t Ignore Their Responsibilities
Via Forbes: Turning a blind eye to intelligent data management should end in 2021. Read More

The Future Of Section 230 And Internet Speech After Trump
Via The Los Angeles Times: President Trump made reforming Section 230, the law that lets internet companies censor content, into a signature cause. Will the tumultuous end of his presidency, including his own deplatforming, advance or undo that effort? Read More

Canada Faced With Tougher Clean-Tech Competition
Via Business In Vancouver: Joe Biden’s climate focus creates opportunities and challenges for Canadian companies. Read More
A BIT OF CULTURE:
Peru


 How To Conduct Business In Peru
Via World Travel Guide: South America doesn’t get much more evocative of generations gone by than Peru. Its mix of ancient civilizations and dramatic archaeology, set among some of the most extraordinary landscapes on the planet, means few destinations have as much to offer cultural visitors. Read More

Quipu: Discover The Mysteries Of The Inca Method Of Recording Information
Studies reveal that it would also have been used to record dialogues. Read More

[Video] Song Of The Week: Sebastian Gereda: Ultravioleta
Via YouTube: Gereda was recently reviewed as one of the best Peruvian artists of 2020 by Sounds and ColoursWatch Here

You Can Also Check Out Previously Featured Artists In Our Playlist!

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